Mary Wallace, the Co-Founder of PeopleTowels, thinks one of the best ways to plant the seeds of sustainability and a lasting good habit with a younger generation is their new Indiegogo project: Kids 4 the Planet.
PeopleTowels is introducing kids to the idea of using personal hand towels rather than paper towels. They plan to give away thousands of FREE PeopleTowels along with an interactive lesson plan on the critical role that trees play in our eco-system. Children will also learn what other countries and their cultures are doing to help develop sustainable habits and practices.
What can you do to help them with their Kids 4 the Planet project? The simple answer is to support their project on Indiegogo. Then, put your foot down on the social media throttle and get the word out on Facebook, LinkedIn, YouTube, and Twitter with some good old-fashioned GTWO communication to friends, family, and business associates.
p.s. If you have some media contacts at the ready, encourage them to put some coverage toward the emerging “Kids 4 the Planet national art contest ” (fall of 2012 for kids ages 8-18).